Khaberni - Barron Trump , the son of US President Donald Trump , is preparing to launch a "Yerba Mate" beverage company (similar to the mate known in the Arab world) in the upcoming May, according to the New York Post.
Barron Trump's beverage company is showcasing its first collection of flavors, at a time when the president's son is preparing to enter the profitable energy drink market.
Trump , who is 20 years old, is one of five directors at the emerging herbal tea company "SOLLOS Yerba Mate Inc," set to launch in May 2026 with pineapple and coconut flavor options.
According to the newspaper, "Yerba Mate" is a bitter-tasting herbal tea from South America and is marketed as a caffeine-containing alternative to coffee.
Trump is a director at the company, which was established in the state of Florida last December, according to the state's corporate records. It is also registered in the business-friendly state of Delaware.
Rudolfo Castillo, Valentino Gomez, Stephen Hall, and Spencer Bernstein hold director positions in the company, while Bernstein also serves as the chairman of the board, and Hall serves as the vice president.
It is worth noting that Barron Trump is in his second year at Stern School of Business at New York University. He is the youngest of President Trump and First Lady Melania Trump . He shows his desire to follow the business side of the family rather than the political side.
Alongside his own energy drink company, Barron has also ventured into the cryptocurrency field, having founded "World Liberty Financial" alongside his father and his older brothers, Don Junior and Eric.
His properties alone are estimated to be worth about 150 million dollars. His new venture might be equally profitable, as the global energy drink market is estimated to be worth about 85 to 90 billion dollars in 2025 and is expected to grow to more than 125 to 157 billion dollars by 2030-2034.
