Khaberni - In a stunning global atmosphere, the opening events of Riyadh Season 2025 kicked off amid massive public attendance and breathtaking artistic performances that amazed visitors and viewers.
On Friday evening, the Saudi capital Riyadh witnessed a legendary start to the Riyadh Season 2025 events, amid unprecedented festive atmospheres and a massive public turnout that filled the streets extending between Kingdom Arena and Boulevard World, reflecting the public's enthusiasm for this global entertainment event.
The inaugural parade started at four in the afternoon with the participation of local and international art groups that presented stunning musical and performance shows, accompanied by giant balloons and famous icons displayed for the first time in the Kingdom, creating a magical visual canvas where colors and music blended in an extraordinary celebratory scene.
One of the most surprising highlights of the opening was the participation of the organizers of the famous "Macy's" parade in New York who staged spectacular shows with a number of giant balloons featuring intricate artistic designs, which required hundreds of performers to maneuver, marking a first of its kind in the Middle East and giving the event a global character that reflects the cultural openness of the Kingdom within Vision 2030.
Turki Al Sheikh, Advisor and Chairman of the Entertainment Authority in Saudi Arabia, confirmed that this year's Riyadh Season is the biggest in its history, with the participation of more than 3,000 performers and 25 giant balloons, in addition to huge parade floats roaming the capital's streets. New traffic routes and transportation means were also allocated to ensure a comfortable and safe experience for visitors.
The season offers six main areas including Boulevard World, House of Hype, and MrBeast Challenge area, alongside massive musical and sports events with the participation of international stars such as MrBeast, KSI, Speed, as well as boxing and tennis tournaments and MDLBEAST Soundstorm festival.
The opening, which was broadcast live on channels and digital platforms, attracted millions of viewers, while the hashtag #Riyadh_Season topped the trending list on social media, with a flood of photos and videos through which the audience expressed their admiration for the organization and visual spectacle of the season.
