Khaberni - Umniah, one of the companies by Beyon and rated as the best mobile network in Jordan, concluded its annual Ramadan campaign "Umniah Al-Khair" for 2026, after implementing volunteer programs characterized by a broad range of partnerships, and organizing volunteer work within an institutional framework, and enhancing the sustainability of food support for the most needy during Ramadan.
This year, the campaign witnessed the execution of a series of field initiatives in collaboration with Tkiyet Um Ali, within the framework of a strategic partnership now in its ninth year, including support for families living below the poverty line, and organizing iftar tables in Al-Mahatta area, in addition to preparing and distributing food parcels through the charity’s warehouses, with significant participation from Umniah employees in an organized volunteer program that enhanced the culture of giving within the company. The campaign efforts also included support for iftars for residents in the Gaza Strip for the second consecutive year, and the campaign provided an opportunity for donors to contribute through a dedicated donation page on Umniah's website, thus expanding the scope of community participation and supporting the charity's efforts during the holy month.
The campaign also included joint activities with a number of national partners, including Al-Wehdat and Al-Faisaly clubs in packing food parcels, and Thread Stand in distributing iftar meals in downtown to enhance community interaction and connect the public with the campaign’s message, in addition to partnering with the Basmat Hayat Association in its various campaigns such as the Food Preservation Program, which collects food from major hotels in Amman and works on distributing it to less fortunate families.
The CEO of Umniah, Faisal Al-Jalahma, stated that the results achieved by this year's campaign reflect the development of the corporate social responsibility model in the company, which is based on long-term planning, strategic partnerships, and actual measurement of social impact, ensuring the continuity of support and maximizing its effect on beneficiaries.
Al-Jalahma also pointed out that the continuing partnership with Tkiyet Um Ali for the ninth year serves as an example of the importance of building solid national alliances capable of achieving tangible results, affirming that the company will continue to develop its community programs.
For her part, the Executive Director of Brand and Corporate Communications, Dina Dawoud, clarified that the "Umniah Al-Khair" campaign for 2026 represents a comprehensive model that combines organized support, volunteer work, and effective institutional communication, noting that the success achieved this year reflects the integration of efforts between various partners and volunteers, and confirms that corporate social responsibility at Umniah is a sustainable strategic framework that aligns with the company's long-term vision.
Umniah affirms that "Umniah Al-Khair" will remain an annual platform for giving, through which it aims to enhance partnership with national institutions, expand the scope of volunteer initiatives, and establish an institutional model of social responsibility that achieves an impact that transcends the boundaries of the holy month.
