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الثلاثاء: 10 فبراير 2026
  • 10 February 2026
  • 20:32
Postponement of Jony Ives AI Device to 2027 and Dropping the io Brand

Khaberni - The launch of the mysterious AI device designed by former Apple designer Jony Ive for the AI company "Open AI" has been postponed, according to a new legal filing.

It was originally scheduled to launch later this year, but will not be released until at least February 2027.

The legal documents also reveal that the company no longer plans to use the "io" brand for the upcoming device, according to a "Wired" magazine report seen by "Al Arabiya Business".

The company had initially hyped the device in a teaser video in May last year, promising that it would be an entirely new concept in AI devices, but did not provide much evidence of the device's form or functions. It was suggested that it might take the form of a pen.

The device was originally to be named "io", but the company quickly faced a trademark dispute from a startup specializing in hearing devices called "iYo". A spokesperson for Jony Ive then said the lawsuit was "completely baseless" and that the company would vigorously contest it.

A report released late last year indicated the project was postponed due to the company facing difficulties in resolving three fundamental problems, despite there being a prototype as mentioned in November. The company has recruited more former Apple employees to help it progress towards launch.

The company later stated that it was on track for launch in the second half of this year. However, the "Wired" magazine report indicates that this is no longer true.

According to the report, the company mentioned in court documents that the launch has been postponed to early next year.

In the same document, the company said that its first device would not ship to customers before the end of February 2027.

The document also reveals that the company has abandoned plans to use the "io" trademark. The company lost an appeal at the end of last year, and although it was expected to continue the legal battle, "Open AI" has now stated that this has changed.

Peter Welinder, Vice President and General Manager of Open AI, said in the document that the company reviewed its product naming strategy and "decided not to use the name 'io' (or 'IYO', or any literal spelling of either)."

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