Khaberni - In a new pioneering step reflecting its commitment to keeping up with the rapid transformations in the fields of media and technology, the Applied Science Private University announced the launch of the Master in Digital Media Technology program, the first of its kind at the kingdom level, representing a qualitative addition to modern media education in the era of artificial intelligence and digital transformation.
The program comes in response to the rapid changes in the media industry, with a focus on preparing media personnel possessing advanced digital skills, capable of producing and managing media content across modern digital platforms, and analyzing media interactions using innovative technical tools, thus achieving integration between the academic aspect and direct practical application.
The program offers students opportunities to specialize in multiple fields, including interactive media, media data analysis, management of digital platforms, production of multimedia, and modern communication technology, making it an ideal choice for professionals in the fields of media, journalism, public relations, as well as visual and audio production.
In this context, the university explained that the academic plan for the program was prepared in cooperation with a group of academic experts and specialists in the media field, along with a group of employers, ensuring that the program's outcomes align with the requirements of the media job market locally and internationally, and enhancing the graduates' readiness to compete in modern digital environments.
The Applied Science Private University also announced a special additional discount for those working in the field of media and journalism and their children, as part of its support for their academic journey, and encouraging them to develop their professional skills in line with the requirements of the digital age.



