What His Majesty the King said today in Irbid was not trivial nor aimed for media consumption but carried deep implications and a direct message to every official in their position that public work is not a temporary state and does not just move at occasions and visits but is a permanent duty and an ongoing trust that is not linked to time or circumstances
The King's words reflect a leadership philosophy that believes the country is run by daily oversight and real commitment not by temporary appearances. It is natural for municipalities and services to improve when His Majesty the King visits, but it is unacceptable for performance to decline afterwards as if responsibility is linked to the occasion rather than the duty of the position
What His Majesty the King said is a reminder that a true official works because their conscience is alive, not because the cameras are present, and that serving the people is indivisible and cannot be postponed, and that sincerity in work is the foundation on which trust between the citizen and state institutions is built
This message also confirms that His Majesty the King follows, listens, observes, and understands the details of reality, and knows what is said and what is lacking in some officials, which imposes an increased responsibility on everyone to perform at the level of royal trust and not below it
The rise of municipalities and services does not need an occasion but needs will, management, and daily oversight, and this is the essence of the royal message that must be read with awareness and translated into action not just words because working with sincerity and trust is the true path to building a strong and cohesive state
This is how the leader speaks, and this is how officials should act
