Khaberni - Jordan Kuwait Bank has signed a memorandum of understanding with Yaseer United for e-Commerce, a leading platform in the field of B2B e-commerce and financial technology, in a move aimed at launching strategic programs to support the development of supply chains and expand the scope of innovative digital payment solutions in the Kingdom. The memorandum was signed at the bank's headquarters by Mr. Zahdi Al-Jayousi, Head of Corporate Banking at Jordan Kuwait Bank, and Mr. Tarek Yagmour, co-founder and CEO of Yaseer United for e-Commerce.
The memorandum of understanding aims to develop innovative solutions and expand the scope of innovative and leading financial services in inventory management that will enable suppliers and businesses to manage their operations more flexibly and efficiently, ensuring cash flow management continuity and reducing risks associated with supply operations, where the agreement includes a strategic dimension that involves finding new ways to manage inventory, allowing companies - especially small, medium, and emerging ones - to increase their operational efficiency, improve their ability to predict market needs, and reduce resource waste as this dimension contributes to building a more flexible and sustainable supply network, capable of adapting to market fluctuations and supply chain challenges.
Amid the rapid changes in traditional payment methods and their declining reliance, this partnership seeks to enhance the confidence of stakeholders by providing secure and reliable solutions between the supplier and buyer, ensuring that sales and purchasing operations continue uninterrupted and giving suppliers, merchants, and customers a smoother and safer experience, as well as enhancing the protection of suppliers' interests and motivating them to continue supplying operations without fear of non-payment risks, thanks to the existence of a guaranteeing bank.
The agreement also focuses on supporting startups by providing financial and technical solutions that meet their needs and contribute to expanding their activities and enhancing their presence in the local and regional markets, thereby establishing their status as a key driver of economic growth.
It is also worth noting that the partnership was also made with Yaseer to enhance the digital payment ecosystem, through the integrated electronic services provided by Jordan Kuwait Bank JKB Pay, merchants will be enabled to benefit from a faster, safer, and less costly payment experience. These solutions include corporate payment management systems and the instant payment service (CliQ) that allows receiving funds via "payment request" or QR code, in addition to mobile application payment services.
This will contribute to the expansion of the use of electronic payment services, increase merchants' access to new customer segments, and participate in supporting the growth of the digital economy in Jordan.
Following the signing of the memorandum, Mr. Zahdi Al-Jayousi, Head of Corporate Banking at Jordan Kuwait Bank, said: "The signing of this memorandum with Yaseer United for e-Commerce reflects the bank's commitment to supporting the national economy through developing modern financial and technical tools and providing added value for companies, suppliers, and customers, as we believe that smart and innovative inventory management will be a turning point in enhancing the flexibility of companies and their ability to grow in the face of increasing competition."
For his part, Mr. Tarek Yagmour, co-founder and CEO of Yaseer United for e-Commerce, said: "This partnership with Jordan Kuwait Bank represents a strategic step towards reshaping the trade and inventory management landscape in Jordan, and by integrating our expertise with advanced banking solutions, we will work together to create a more efficient and safer environment for startups, suppliers, and merchants alike."
The parties concluded by affirming that this memorandum of understanding represents the beginning of a long-term partnership, based on innovation and a mutual commitment to supporting digital transformation and the national economy, thereby enhancing Jordan's position as a regional hub for e-commerce and modern payment solutions.
It is worth mentioning that Yaseer is one of the first Jordanian platforms specialized in the field of B2B e-commerce and financial technology, where it works to connect manufacturers, suppliers, and merchants through innovative digital solutions and develop an integrated payment ecosystem that facilitates the movement of goods and enhances the efficiency of supply chains.
